Ben & Jerry’s Takes on Trump’s Regressive Agenda With Pecan Resist

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Ben & Jerry’s, makers of premium ice cream, is launching a new flavor called “Pecan Resist,” a limited release, which supports, according to the company, “a more just and equitable nation, fighting the President’s regressive agenda.”

Under the lid is chocolate ice cream with white & dark fudge chunks, pecans, walnuts & fudge covered almonds. The pint graphics were designed by Bay-Area activist and artist Favianna Rodriguez, whose art and advocacy includes immigration, women’s rights, and genetically modified foods.

“As an artist, I know well the power of culture, and I recognize when a business is using its platform to push for love, justice and a green planet,” Rodriguez said in a press release. “Let’s declare our resistance, march in the streets, and elect a new generation of change makers.”