General Mills’ Cinnamon Toast Crunch has partnered with Braille Skateboarding to create a limited-edition collection of skateboard decks inspired by the breakfast cereal.
The collaboration includes two unconventionally-shaped decks. The first skateboard comes shaped like a spoon with one of the cereal-shaped mascots inside the bowl end. For the second release, Braille designed a “skate box” made from maple hardwood that looks like and can hold, on the inside, a box of Cinnamon Toast Crunch; it’s adorned with a mascot and is perfectly skatable. The spoon skateboard is co-branded with Braille and Cinnamon Toast Crunch logos.
