Toolbox Design brings retro charm to life with Not Too Sweet Craft Sodas, combining bold flavors and a laid-back vibe. The branding, inspired by 90s nostalgia, keeps things simple yet eye-catching, reflecting the product’s promise: tasty, low-sugar refreshment without the fuss.
Once upon a time there was a simpler, er, time. Before Y2K. When social meant getting together, ghosting meant Scooby Doo, and soda – a sugar high and snoozy crash. Times change, but some things are worth keeping. Namely, that fuzzy feeling of nostalgia, and that delicious slap of craft soda.
– Toolbox Design
Enter, Not Too Sweet Craft Soda. Both in name and in attitude. Uncomplicated, fun-time fizz and one-of-a-kind, out-of-this-world flavours. With DIY roots, the Not Too Sweet Craft Soda’s brand approach is ruthlessly simple: flavours are expressed with era-appropriate hues, and our logo straight out of a hand-painted fever dream. And that’s it. Our name is our promise. We’re unavoidably memorable and we don’t need visual jazz-hands to stand out, just a little sass mixed with a dose of old-school 90’s cool.
