“Paperless post offers online greeting cards that are truly unique in their style and conception. By marrying distinctive, customizable design with powerful online tools, they have become the leader in online personalized greeting cards.”
Looking to expand into the realm of stationary, Paperless Post asked High Tide to create the branding and packaging for their first collection of hybrid online-offline stationary, called Paper. Using simple yet elegant design, High Tide created a brand identity that further enhanced the translation of their online cards into physical form.”
A self-mailing package with a creative concept designed by High Tide. Cards and envelopes are divided into two sections inside a simple creme-colored box. The overall design is light and airy and uses a minimalist aesthetic to appeal to the modern-day user.
