Fruit already has its own natural packaging — the rind of an orange, for example — so if one creates packaging for these items they need to design something even more functional and beautiful. Such is the case with Prompt Design’s packaging for JL Fruit Signature. It not only protects the fresh, premium grade quality fruit but displays it in such a way that is more eye-catching than just the fruit itself.
The design allows the consumer to see the actual product, but also features a close-up image of the fruit on the label. The image and fruit do most of the work in enticing the buyer, so the font choice remains simple and classic. The mouth-watering photo and the ripe fruit inside are striking and distinctive, making the brand stand out among the crowd.
Designed by Prompt Design
