The Quencher Cup Craze: Stanley’s Next Move Could Mean Sustainability Success or Disaster

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What once was a brand popular amongst construction workers has become all the rage for people young and old, from all walks of life—a brand they’ll camp outside of Target for, one they’ll follow dutifully on TikTok, one they’ll say a little prayer for as they write the name on their holiday wishlists. You may believe that refillable water bottles are all created equal, but there is a legion of Stanley Quencher fans out there who would wholeheartedly disagree.

Your Quencher comes in a 20, 40, and even a whopping 64-ounce option. Insulated. Convenient straw. Durable (we’re talking your-car-could-explode-and-the-cup-will-survive durable).

I don’t have one of these weapon-sized reusable goblets, but they sure seem nice.