Skip the Bottle and Just Add Water With Plink!

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When I was a kid, I remember going to my grandfather’s house and seeing multiple boxes of Alka Seltzer lined up in his medicine cabinet. An unsubstantiated family history of heartburn and questionable dietary decisions aside, I was familiar enough with the fizzy tablets because of their many commercials sandwiched between my favorite sitcoms. I knew that if I threw one of the tablets into a glass of water, I’d get to witness instant magic. I did this on more than one occasion but could never bring myself to take more than a quick sip because of the awful taste. Still, even today, I have to admit, there was something so immensely satisfying watching a tablet dissolve into foamy, fizzy bubbles.

What I didn’t realize as a child, however, was that I didn’t need a canned drink or something bottled in plastic. All you needed was the tablet—the tablet could have all of those intensely awesome flavor parts distilled down into aspirin form. And it makes you wonder just why more brands aren’t doing this. Doesn’t the TikTok generation want ASMR-heavy videos of frothy tablets dissipating into gorgeously-tinted drinks?

Well, that’s what you’ll get precisely with the new subscription-based beverage brand Plink!