Backbar Studios Brings the Sahara Desert to Mansas Whisky

Backbar Studios created a remarkable packaging design for Mansas Whisky, drawing inspiration from the legendary Mansa Musa with a bespoke bottle featuring a sweeping spiral design reminiscent of the Sahara Desert’s shifting sands. The label showcases handcrafted typography enhanced with gold foils on textured cotton paper, complemented by a wooden lid engraved with a tribal geometric pattern, creating an elegant and opulent presentation that embodies the richness of its historical roots.