Tala Originals, designed by Broadbase Design, has evolved from packaging into product – where the designs are printed directly onto the surface of the product itself. The 2014 range features a nostalgic typographic badge inspired by early 20th century printed ephemera and geometric linear patterns (leaves on the Tea Caddy, wheat on the Flour Sifter and rice on the Cook’s Measure). Most of these products are from the Tala heritage archives and have been brought up-to-date with the latest print technology which turns them into something to display rather than sit at the back of the cupboard. The treatment also makes them suitable as gifts and for the client, George East Housewares, this opens up whole new retail markets.
Designed by Broadbase Design
