Xbox, livestream shopping platform NTWRK, and the Joshua Vides-founded Reality To Idea (RTI) have teamed up to release an exclusive crate designed and made by RTI showcasing the latest generation Xbox Series X and Series S consoles, customized wireless controllers and headset, and RTI’s signature cone draped in the gaming brand’s signature green.
“Xbox was seeking to connect with the Latinx audience in a meaningful way, and NTWRK leveraged its relationship with Joshua Vides and Reality To Idea (RTI) to develop the collaboration. Joshua and RTI had [an] organic interest in partnering with Xbox, so it really was a natural fit,” said Moksha Fitzgibbons, President of NTWRK.
