CAT 01 brings the Croatian wilderness to life in their stylish, fantastical concept for GOLIK pumpkin seed oil. Swirling, imaginative illustrations of trippy salamanders, larger-than-life squirrel tails, and smoke curling into the image of a majestic bird evoke the classic surreal imagery of fairy tales and ancient folklore.
The text mirrors the illustration with witchy, exaggerated serif reminiscent of the midcentury’s take on medieval aesthetics. With this simultaneously timeless and on-trend design for a natural product, CAT 01 found a beautiful way to pay homage to the rich history of the land it comes from.