The beverage devotees among us know a good drink should be fun as well as tasty, an idea Norway’s Balholm understands to a tee. OlssonBarbieri helped the drink makers create an irresistible system for their new sparkling lemonade line, which is sweet in more ways than one.
A cheery exclamation point pops at the end of its bespoke central typography, hovering above adorable anthropomorphic plants straight out of an old print that would fetch a decent amount of coin at a good vintage store. An otherwise modest color palette puts bright hues in all the right places for a striking, charming final product we could easily imagine getting upcycled into attractive vases. Striped straws and metal napkin holders pop up throughout the promo photos, giving the product a classic Ye Olde Soda Shoppe feel.