Lifeseeds is a Swedish dietary supplement company on a global mission to change how people age. Backed by science, they trail-blaze the quest for health and longevity, looking to help people live their lives to the fullest. To help the company enter the market, we developed the brand, including brand platform, visual identity, packaging design and website. For the packaging, we designed the full suit; primary and secondary packaging, the product pamphlet found inside and even the small capsules containing the actual substances.
The Lifeseeds journey began in 2020 when new scientific findings suggested that a specific set of substances could rejuvenate our cells. The market quickly responded with plenty of new start-ups looking to offer these cell-enhancing supplements. Since the competing brands had either chosen science and tech, or lifestyle and people, we positioned Lifeseeds as something else: a more sophisticated and premium player, underpinned by trusted science and appealing simplicity.