BUCK’s packaging design for Sense is a visual embodiment of the brand’s daring approach to sexual wellness, seamlessly integrating safety with playfulness. Embracing a unique “Body Language” aesthetic, the packaging is an irresistible feast for the eyes, adorned with vibrant pops of color and lush type treatments. The design reflects an inclusive and immersive experience, mirroring the diverse curves of the audience, and stands out amongst competitors with its bold, brash language. BUCK ensures that Sense’s packaging is not just a product container but a statement, inviting users to display it on their nightstands proudly.
A full 360 brand development and launch for Sense, a sexual wellness startup unapologetically embracing the world of play. From that first electric brush of skin to the steamy ravishings that follow, with Sense, safety isn’t an afterthought or an intrusion — but a seamless, organic part of our journey.