When most people think about gelatin, old-fashioned desserts in funky molds and grotesque “salads” come to mind. But those boxes of flavored gelatin are usually inexpensive and serve as a cheap base for a sweet treat.
Gelée is a new brand that aims to change possible preconceived notions about gelatin. In fact, they like to think of themselves as “luminous jelly euphoria.” The brand returns to the glory days of jiggly desserts fancifully molded and crafted with additional ingredients to create elevated desserts and dishes but upgraded for today’s more affluent consumer.