People who love pickles are of their own breed, and I am one of them. So anything dill pickle flavor is right up my alley, and when I saw it combined with hummus, I was even more excited. Ithaca worked with design studio ACB* to create packaging for the new dill pickle flavor. It personifies the beloved pickle while staying true to the known crisp and clean Ithaca packaging creating a beautiful mash-up of the two.
There are two types of people when it comes to deli sandwiches: “who wants my pickle?” people and actual pickle people. For everybody behind snack door 2, Ithaca Hummus’ new Grillo’s Pickles hummus is made with—spoiler—honest to goodness Grillo’s Pickles. Rounded out with dill and fresh garlic for a briny homage to old school deli flavor, try it on pita chips, chip chips, hotdogs or veggie burgers. Heck, try it on a pickle. Tell us what happens.