FRESWICH’s packaging might be simple, but it’s far from boring. Each box design signifies the sandwich it contains. For example, the white box is for the basic range, the beige box is for vegan, and the black box for “chef” range sandwiches. We love the purposeful simplicity behind such a classic meal.
These aren’t your mom’s peanut butter and jelly sandwiches; we have a feeling that they’re better. Just don’t tell her we said that.
What to name a brand of sandwiches that stand out for the freshness of their ingredients? “FRESWICH”. It’s fairly obvious, but we mustn’t forget that it’s often the most obvious things that work best, and when it comes to the difficult art of naming products, this is a golden rule.