Brandmonger was commissioned with developing not only an otherworldly brand for BIGFACE but otherworldly packaging. Our goal was to push beyond the boundaries of coffee packaging into uncharted territories imagining the impossible, with renders too good to be true. The resulting concept truly seemed just that… impossible, but we forged ahead searching far and wide for a manufacturer that would take on the challenge of creating a one for one recreation of a box that seemed it could only exist in the digital realm. When all hope seemed eclipsed by technical absurdities and manufacturing constraints, we were rescued by Zenpack. With a new alliance, came a new hope. And pushing past a gauntlet of design- imposed obstacles and stringent construction constraints, Zenpack sourced the perfect materials, innovated embossing techniques, and did the unthinkable: They took our impossible box, and brought it into the physical world.
THE BOX
