Mu?ix branding and packaging project for Barquellas Snacks. A Valencian brand of Gourmet nuts, a brave bet towards the innovation of combinations and flavors to awaken feelings and pleasures, giving a twist to the company’s family tradition. The range consists of two different categories, democratic and premium.
Our proposal has been to provide storytelling to the brand by creating different characters that allow us to obtain notoriety and give rise to endless applications and creative actions.