Fe?fe? is the leading French hard seltzer brand. Benefiting from the Group’s bar Le Syndicat, one of the world’s top bars in Paris, recepies are flavourful and adapt to the hard seltzer habit of high pitch tastes. Fe?fe? approached hard seltzers as fragrances, subtle, yet distinctive.
The identity translates this idea of bold refinement: a street gusto that’s at home in a velevety cocktail bar environment. It works as
