RooR is refreshing the cannabis industry with packaging that creates a demystifying experience. Designed by Àlex Gobern and his team in collaboration with design agency Road, the packaging for these rolling papers is vibrant, with graphics fusing elements of 60s psychedelic designs and 90s acid graphics. RooR is unrivaled, with packaging proving a new experience is just around the corner.
Although cannabis is increasingly normalized and rebranded as a lifestyle product, its basement dwelling connotations are still present in our society. RooR brings a new meaning to cannabis.