Looshi Embraces A Bold Spirit Towards Mental Wellbeing

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Looshi is an eco-luxe company that crafts natural, ethically sourced incense inspired by lush Indian aromas. The brand worked with Laura Méndez, Alejandro Banda, and Alhelí Águila to create a packaging system that brings self-care and mindfulness to the forefront of the brand. The brand’s packaging system highlights a brilliant yet delicate identity through a refined wordmark, emphasizing the importance of space.

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Aromas have the power to transform our mood and help us pursue a healthier lifestyle and mental balance. Looshi is an eco- luxe company that crafts all—natural, ethically sourced incenses, inspired by Indian lush aromas. The brand’s inspiration is to look for new ways to enjoy our homes to the fullest in a resignified space, inspiring self—care and mindfulness.