Bowl & Kettle’s packaging design, created by Drew Lakin, is captivating, using vibrant color palettes that instantly convey the brand’s adventurous and flavorful spirit. The typography is a mix of modern and rustic aesthetics, with strong, legible lettering that emphasizes the unique character of each product, like “Street Corn Grits” and “Crawfish Étouffée.”
The illustration style is rich in detail, with hand-drawn images of ingredients that visually communicate the freshness and high-quality, nutrient-dense nature of the meals. Each package is designed to be both eye-catching and informative, appealing to discerning adventurers who value both taste and nutrition. Plus, the pouches make flavorful meals easily accessible for those on the go, elevating ready-to-eat meals in a way that is not often seen.