Littlewood’s packaging, designed by Kingdom and Sparrow, brings refreshing clarity to craft beer, prioritizing transparency through tables, charts, and detailed flavor notes that guide consumers toward their ideal low-ABV beer choice.
The design draws inspiration from nature, with each beer linked to the unique characteristics of a specific tree, emphasizing Littlewood’s connection to the natural world. Locally and sustainably sourced wood was carefully heat-treated to create textured tree stump patterns, which were printed in-house and digitally developed into brand assets, adding an authentic, rustic touch to the overall visual identity.