Finding Natural Comfort Through Packaging Design With HEAZ’s Work For Babadito

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HEAZ’s packaging design for babadito highlights a stunning synergy of nature-inspired aesthetics and child-like comfort. As the designer behind the brand logo and organic detergent product package, HEAZ artfully captured the essence of babadito, a new brand by ‘GGUMBI’ specializing in baby products. The brand name, a fusion of ‘baba’ (baby) and ‘ditto’ (like~), reflects the theme of natural comfort and gentle scents, cleverly embodied in the package’s curve and calm rhythm resembling the blowing wind. Through this thoughtful design, babadito brings a sense of calmness to daily life, offering a little moment of relaxation and a subtle scent that soothes the senses.

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HEAZ designed the brand logo and organic detergent product package for ‘babadito’ which is the new brand launched
by ‘GGUMBI’, a brand specializing in baby products. Babadito is a brand name that combines baba, which means ‘baby,’ and ditto, which means ‘like~,’ to express natural comfort, subtle scent, and child-like sensibility. We expressed it with a curve and calm rhythm that embodies the blowing wind. Hope life and nature blend together, and comfort naturally indwells in your daily life. The wind that peacefully blows, a little rest delivered with a subtle scent, babadito.