Metaklinika’s approach in designing the box and catalog for Europapier’s specialty papers emphasizes sustainability and recycling. Each box’s impressive structure reflects the distinctiveness of the papers, conveying the broad variety and diverse content found in the catalog. The elegant fusion of robust geometric design elements with sporadic organic particles from coffee paper adds a touch of complexity to the packaging, celebrating the connection between creativity and sustainability.
For the Vienna-based company Europapier, we designed the box and catalog of their specialty papers. Because one of the most important papers in the new catalog is Kaffee Papier Recycelt, which contains coffee grounds, we kept in mind sustainability and the value of recycling throughout the process. Each box is different because the structure of these papers makes each one distinct. Our goal was to convey the broad variety of diverse papers found in the catalog as well as their content. Throughout the process, we came to appreciate the elegance of fusing robust geometric design components with the sporadic organic particles that define coffee paper.