Canadian personal care and household brand Attitude has announced its newest sustainably-minded product line, Oceanly. Oceanly’s 19 products are not only vegan and plant-derived, but Environment Working Group (EWG) verified.
What’s more, the brand is plastic-free, and the cardboard packaging comes from FSC- certified cardboard.
TDesigned by Attitude’s in-house studio, the entire Oceanly line features durable, square-shaped, push-up cardboard tubes. The brand uses a marine-inspired color palette of blue, purple, coral, green, yellow, and grey, and the Oceanly logo has a playful wave shape. Sans typography balances the logo’s serifs, and the parent brand Attitude gets represented along the top of the cap.
